Facebook Marketing Strategies for Personal Trainers

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Hi there, hope you are doing great!


Check out this cool info graphic I found online.  It shows a ton of ways to use Facebook to connect with your fitness clients, potential clients, and your online network.


64 Facebook Strategies



How many of these strategies are you using to promote your fitness business?


The Social Media Revoluation


Here is a brief video on social media, by the #'s, and why you do NOT want to miss out. YouTube Preview Image  


Personal Trainer Social Media Mistake #1


Don't rely JUST on online networking, in fact your social media websites should AUGMENT your offline networking, not replace it completely!  Do not hide behind a website, get out there & help people and ask questions to find out how you can help them even more.  Remember, the most effective form of personal trainer marketing is word of mouth!  Get people talking when you train them & interact with them in person, then use the strategies above to keep the buzz going online.  


Personal Trainer Social Media Mistake #2


Procrastination.  Pure and simple.  Don't click around browsing random content on Facebook, set an objective when you login to FB, and stick too it no matter what!  Once you have complete your business objectives (which sounds very boring and official, but it shouldn't be, make it fun!) then you can reward yourself by clicking around, but keep your business efforts & browsing for fun time seperate!  Otherwsie it will take you 45minutes to get one thing done that could have taken 10minutes. Don't become addicted to Facebook, compulsive use of Facebook will drain your productivity!


How Do You Use Facebook for Your Fitness Business


Let us know in the comments! Until next time, keep your business fit. Johnny Fitness

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Johnny Fitness

Author: Johnny Fitness

Author's Website | Articles from Johnny Fitness

Jonathan Angelilli aka Johnny Fitness has worked as a full time trainer for over 8 years, has completed 9 certifications, trains several celebrities, and is currently the Training Director of Dynamic Results, an upscale fitness and lifestyle company in NYC. He has directly coached, managed, and mentored over 100 personal trainers in the last 5 years alone, and owns a highly successful consulting company for personal trainers. His coaching clients have achieved amazing results including making more money, helping more people, and creating more opportunities for their fitness business.

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One Response to Facebook Marketing Strategies for Personal Trainers
  1. Chris
    September 29, 2011 | 7:11 pm

    Great article! Every morning, been building my Edgerank on FB every single day…then I reward myself by clicking aimlessly. =P Thanks Johnny!

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